So each issue shows you not just WHAT the tactic is. Ultimately, the point of teaching these tactics to you is so that YOU can use them in your own copywriting, for your business (or your clients').

These are NOT beginner tactics like 'benefits, not features!' or 'use scarcity!' that you'd expect to find in a book, blog, or beginner copywriting course.Īs much as possible, these are real tactics I have personally witnessed working - and in many cases, they are the EXACT copywriting tactics *I* rely on, day after day, to make an income that supports my family with no more than a single email to my list per day. OR, where I teach you something that is not original to me, it will come with my new & unique perspective on how to apply it. I prefer to teach tactics I have personally discovered or invented on my own. I am not interested in reheating tactics you have heard taught by anyone else. You will be getting my newest & best ideas before Whenever I discover or invent a new copywriting tactic that doesn't fit into one of my courses, , I'm selecting the copywriting tactics & ideas which tick as many of the following boxes as possible: Worth of tactics lined up, which don't really fit neatly into any 'course' I could create. Ideas (I'll show you some in a moment), the problem is Write Up A Private Briefing Explaining How It Works. (That's how I know they work - because they're working likeĮach Month, I Choose ONE Copywriting Tactic Or Idea From The Pages Of My Secret 'Lab Notebook'. Of course, the whole time, I've been using these exact ideas on my business's Occasionally, when I get enough new ideas around a related topic - like 'market research' or 'writing email sales campaigns' or 'getting clients on Upwork' - I'll gather them up and turn them into one of my famed copywriting courses.Īnd that's simply because they're just too You see, over the years I've come up with a lot of new copywriting tactics: Free Download Daniel Throssell - Adventures in Copyland Download 2023

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